Marketing Cloud Email Specialist Quiz 1
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Question 1 of 20
1. Question
Which of these does not comply with the CAN-SPAM act?
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Question 2 of 20
2. Question
In order to use Data Extension Import Wizard, what must you have enabled in your account?
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Question 3 of 20
3. Question
What should the marketing associate do to make the opening email campaign as effective as possible? (Select 2)
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Question 4 of 20
4. Question
A retail brand is running a campaign for new customers that open a loyalty account.
The first email is sent straight after the account is set up.
The second email is sent 1 day after the account has been set up to prompt the user to make a purchase.
The third email is sent 10 days after account was opened, or 8 days if the customer hasn’t made a purchase related to the account yet.
Data kept in two separate data extensions
The brand’s marketing team want to send campaign from the data extension.Correct
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Question 5 of 20
5. Question
How can a subscriber unsubscribe from one mailing list in the easiest way? (Select 2)
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Question 6 of 20
6. Question
You have subscriber attributes that are monetary amounts, eg £3.99. Where can you store this attribute information?
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Question 7 of 20
7. Question
You would like to select subscribers from a source data extension in a non-biased way to populate a new data extension. What type of data extension would you use?
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Question 8 of 20
8. Question
What do you have to configure whilst setting up an A/B test? (Select 2)
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Question 9 of 20
9. Question
What type of test recipients can you send to during A/B tests? (Select 2)
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Question 10 of 20
10. Question
A business unit in reference to Marketing Cloud is.. (Select 2)
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Question 11 of 20
11. Question
Content areas in an email can contain..(Select 2)
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Question 12 of 20
12. Question
Data filters differ from Groups because..(Select 2)
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Question 13 of 20
13. Question
Unused data extensions are deleted after:
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Question 14 of 20
14. Question
What are strategies companies can adopt to avoid getting blacklisted?
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Question 15 of 20
15. Question
According to CAN-SPAM, all emails must..(Select 2)
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Question 16 of 20
16. Question
Without using any connectors/integrations, how can a good email design be measured? (Select 2)
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Question 17 of 20
17. Question
What is a “measure” in the Marketing Cloud?
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Question 18 of 20
18. Question
An email send definition is comprised of.. (Select 3)
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Question 19 of 20
19. Question
A fire event is an activity to signal that new contacts were added to an event data source in…
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Question 20 of 20
20. Question
How do you refresh a segment automatically?
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